Turn Happy Customers
Into Your Best
Local Sales Team.
Craft Edge helps contractors request, collect, monitor, and showcase 5-star reviews so homeowners trust your company faster, Google sees stronger local signals, and your sales team closes more jobs.
Contractors
by Contractors
AI & Follow-Up
Reputation Overview
Review Request Sent!
Thanks! Your feedback helps others find a trusted contractor.
"They were professional, on time, and the quality was outstanding!"
- Jessica M."Fair pricing, great communication, and amazing workmanship."
- Michael T."Highly recommend Craft Edge Co. to anyone in the area!"
- Karen S.Your Reputation Is Deciding Jobs Before You Ever Speak to the Homeowner
Homeowners research you online before they call, book, or trust your estimate. These reputation gaps cost you opportunities.
Low Review Count
Homeowners compare you against competitors with more reviews and proof.
Old Reviews
If your latest review is months old, your business can look inactive or outdated.
Bad Reviews Stand Out
A few negative reviews carry more weight when there aren't enough recent positives.
Lower Map Pack Trust
Review quantity, quality, and recency influence buyer confidence and your local rankings.
Weak Sales Credibility
Your estimator has to work harder when homeowners haven't seen strong proof.
Missed Review Requests
Happy customers often don't leave reviews unless you make it incredibly easy.
Build a Review Engine That Works After Every Job
We create and manage systems that make it simple for happy customers to leave reviews—and easy for you to turn that feedback into growth.
Automated Review Requests
Send SMS and email requests after completed jobs—on autopilot.
Smart Timing
Ask when the customer experience is fresh for higher response rates.
Negative Feedback Routing
Unhappy customers are routed privately so you can make it right.
Review Response Support
Respond professionally to positive and negative reviews.
Review Showcase Content
Turn your best reviews into website, social, and ad content.
Reputation Reporting
Track growth, ratings, response rate, and trends over time.
How the Review Growth System Works
Job Is Completed
The job is finished and the customer is marked ready for review.
Review Request Sends Automatically
The customer receives a simple SMS or email with a direct review link.
Happy Customers Leave Public Reviews
Positive customers are guided to leave a review on Google or your preferred platform.
Negative Feedback Routes Privately
You have a chance to resolve the issue before it becomes a public review.
Reviews Become Marketing Assets
Strong reviews are used across your website, ads, social media, and sales process.
Reviews Influence Every Part of the Buyer Journey
Local Search
More reviews and recency improve trust and visibility in Google Search.
Website Conversion
Reviews and testimonials reduce hesitation and increase conversions.
Paid Ads
Review proof increases trust, click-through rates, and conversions.
Sales Appointments
Strong reviews make your estimator more credible before the first word.
Referrals
Happy customers become more confident referring you to friends and family.
Recruiting
A strong reputation makes it easier to attract and keep quality people.
Want to Know What Your Reputation Is Costing You?
We'll review your Google profile, reviews, rating, competitors, and response rate to show you the biggest opportunities.
Win the Local Map Pack
When a homeowner in Everett needs emergency plumbing, or someone in Olympia is looking for a roofer, they search Google and look straight at the Map Pack. The contractor with the most 5-star reviews almost always wins the job.
Our reputation management system is designed to skyrocket your local SEO across the entire Puget Sound region and beyond. We integrate this seamlessly with your CRM pipeline so that review requests happen automatically, turning your satisfied customers into your most powerful marketing asset.
- Boost visibility in local search results
- Build immediate trust with nearby homeowners
- Outrank competitors with consistent, fresh reviews
Serving Local Contractors & Nationwide Brands
Proudly serving contractors in Washington and beyond with proven, compliant marketing systems that scale.