Contractor Growth Systems That Turn Leads Into
Booked Jobs.
AI voice, smart websites, follow-up automation, and pipeline systems built for home service contractors who want fewer missed opportunities and more revenue.
ASSOCIATION OF WASHINGTON
Craft Edge supports contractor-focused growth systems, digital communication, member engagement, and modern lead response infrastructure for the home service industry.
Where Are You Losing Revenue?
If any of these sound familiar, you're not alone. We build systems that fix the leaks and help you keep more of the leads you're already paying to generate.
Calls Go Unanswered
Potential customers call, but no one answers. They move on to your competitor.
Leads Don't Get Followed Up
You get the lead, but follow-up is inconsistent or too slow.
Website Traffic Doesn't Convert
Your website looks fine, but visitors don't take action.
Old Leads Sit Untouched
Past inquiries and customers could be more revenue, but no one re-engages them.
Our Growth Systems
Everything works together to capture, convert, follow up, and grow your business.
AI Voice & SMS Assistant
AI answers calls, texts back missed calls, and qualifies leads 24/7 so you never miss a job.
- AI phone receptionist
- Missed call text-back
- Lead qualification
- After-hours coverage
Lead Follow-Up & Automation
Automated texts, emails, and voicemails follow up instantly and consistently.
- New lead follow-up
- Estimates & proposals
- No-show recovery
- Drip & nurture campaigns
Websites & Funnels
High-converting websites and landing pages designed to earn trust and get more leads.
- Conversion-focused design
- Service pages that rank
- Landing pages
- Lead capture & tracking
Paid Ads & Demand Gen
We run targeted ad campaigns that bring in high-intent leads and deliver measurable ROI.
- Google Ads
- Local Service Ads
- Facebook & Instagram Ads
- Tracking & reporting
CRM & Pipeline Systems
Track every lead. Know what's happening. Close more jobs with a clean, visible pipeline.
- Pipeline setup & stages
- Lead tracking
- Task & reminder automation
- Reporting & visibility
Database Reactivation
Re-engage past leads and customers with automated campaigns that bring work back.
- Past lead campaigns
- Win-back sequences
- Seasonal promotions
- Customer re-engagement
Reputation Management
Get more reviews, improve your online reputation, and build trust before the first call.
- Review request automation
- Review monitoring
- Negative review response
- Reputation reporting
Social Proof & Content
Build authority and trust with content that showcases your work and your team.
- Project showcases
- Video & photo content
- Social media management
- Brand building content
Industries We Help
We specialize in providing AI, automation and marketing solutions for home service contractors.
How We Build Your Growth System
Find the Lead Leaks
We audit your website, lead flow, follow-up, and systems to identify where revenue is slipping away.
Build the System
We set up the AI, automations, websites, ads, and pipeline systems your business needs.
Track, Improve & Scale
We monitor performance, optimize what works, and help you scale your results.
Choose the Level of Infrastructure You Need
No hidden fees. Just clear pricing with real ROI.
Starter System
For contractors who need better lead capture and follow-up basics.
- AI Voice & Missed Call Text-Back
- Lead Capture Forms
- Basic Follow-Up Automation
- CRM & Pipeline Setup
Growth System
For contractors who want to automate response, follow-up and website conversion.
- Everything in Starter
- AI Voice + Website Chat
- Smart Website or Landing Page
- Advanced Automations
- Pipeline & Reporting
Scale System
For contractors ready to invest in ads, full pipeline, and ongoing optimization.
- Everything in Growth
- Paid Ads Management
- Advanced Automations
- Reputation Management
- Analytics & Monthly Optimization
Frequently Asked Questions
Stop Letting Good Leads Slip Away
Craft Edge answers, qualifies, and follows up—so you book more jobs before your competitors do.
AI Receptionist
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