Turn Old Leads and
Past Customers
Into Booked Jobs
You already paid to acquire these contacts. Craft Edge helps you clean, segment, and re-engage your list with compliant SMS, email, and follow-up campaigns that bring warm opportunities back into your pipeline.
Trusted by roofing, HVAC, plumbing, restoration, remodeling, landscaping, and other home service companies.
Your Old Leads Are Not Dead.
They Are Untouched.
Most contractors have hundreds or thousands of contacts sitting in CRMs, spreadsheets, estimate lists, call logs, and past customer databases.
These people already know you. They just need a reason to raise their hand.
Unclosed Estimates
Jobs that were once in consideration may still be the right fit with the right timing.
Past Customers
Happy customers are more likely to buy again or refer you to someone who will.
Old Website & Ad Leads
Leads who showed interest before may be ready now.
Inactive CRM Contacts
People who went quiet haven't said "no." They just forgot.
Is Database Reactivation Right for You?
500+ old leads, estimates, or past customer contacts
Past estimates that never closed
Seasonal or repeat-service opportunities
A CRM, spreadsheet, or contact list
A team ready to respond to interested contacts
A clear offer, inspection, maintenance, or service opportunity
Recover Revenue From the Contacts You Already Own
List Cleaning &
Segmentation
We remove duplicates, invalids, and bounces then group your contacts for better results.
SMS + Email
Outreach
Compliant, personalized messages that grab attention and drive replies.
Offer
Strategy
We craft high-response offers tailored to your service, season, and market.
Reply
Routing
Every response goes to the right person fast so you never miss an opportunity.
CRM
Tracking
We track opens, clicks, replies, and pipeline value inside your CRM.
Compliance
Guardrails
TCPA-safe, permission-based messaging with built-in compliance protections.
How the Campaign Works
Clean and Segment
the List
We clean your data and segment by source, behavior, and intent.
Build the Campaign
Strategy
We build your offer, messaging, and sequence for maximum response.
Launch Controlled
Outreach
We send SMS and email campaigns that spark conversations.
Route Warm
Responses
Replies go to your team instantly so you can book the job.
Measure and
Optimize
We track results, report performance, and improve campaigns over time.
Want to Know What Your List Is Worth?
Send us your CRM export, estimate list, or old lead database. We'll help identify the best reactivation opportunities.
Serving Local Contractors & Nationwide Brands
Proudly serving contractors in Washington and beyond with proven, compliant marketing systems that scale.
Estimate the Revenue
Sitting in Your Database
Even a small response rate can create meaningful conversations and booked jobs.
Results are estimates. Actual performance depends on list quality, offer strength, speed-to-lead, market conditions, and close rate.