Rank for More "Near Me" Searches.
Craft Edge writes locally-optimized blog content that positions you as the expert in your trade, expands your search footprint, and turns local search traffic into booked jobs.
Contractors
Focus
Content
Thin Content Leaves You Invisible in Search
Without locally-relevant content, you rank for almost nothing and competitors capture the searches you should be winning.
No Search Presence
Without content, you only rank for your homepage and miss thousands of long-tail searches.
Not Local Enough
Generic content doesn't help you rank for searches specific to your service area.
No Time to Write
Running jobs leaves no time to research, write, and publish consistent content.
Outdated Posts
An abandoned blog signals to Google and visitors that your site is stale.
Competitors Pulling Ahead
Competitors who publish regularly slowly take over the searches you used to win.
No Authority
Without trade expertise content, homeowners can't see why you're the expert.
Content Built to Rank and Convert
We create locally-optimized content that grows your search footprint and your authority.
SEO Blog Articles
Keyword-targeted articles that answer the questions homeowners in your area are searching.
Neighborhood Pages
Locally-optimized landing pages for each city and service area you serve.
Trade Expertise
In-depth guides that establish you as the go-to authority in your trade.
Seasonal Guides
Timely content tied to your busiest seasons to capture ready-to-book homeowners.
SEO Architecture
Proper headings, schema, and internal links so Google understands and ranks your content.
Growth Reporting
Monthly reporting on rankings, traffic, and new keywords your content is winning.
How We Build Your Content System
Research Keywords
We find the local searches and questions homeowners use in your service areas.
Plan the Calendar
We map a content calendar around your services, seasons, and local demand.
Write & Optimize
We produce SEO-optimized articles with proper structure, schema, and internal links.
Publish & Promote
We publish, connect articles to your nurture and social, and track performance.
Track & Scale
We monitor rankings and traffic, then double down on what wins.
Connecting Content to Your Growth System
We make sure your content works with the rest of your marketing.
Serving Contractors Across Washington State
Proudly serving contractors in Washington State with proven systems that scale.